Article Marketing Plan: How Do I Create One?
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Article Marketing Key Steps:
Article Marketing is a excellent way to get free Search engine traffic . Article marketing can be a very rewarding website traffic generator but you need to have a article marketing plan in place to be successful. You need to set a goal of writing and submitting at least one article per week to have any impact on your website traffic. The most important element of a article marketing plan is follow through. Don’t get side tracked with excuses.
My article marketing plan calls for to write and submit 1 article per week for my fishing site, now some weeks I write more, but never less than 1 per week. You are probably thinking why only one article a week , why write and submit dozens of articles a week? Well you need to understand you are building a foundation for your business so quality of your articles is key to building a on-line respectability. Remember your goal to be recognized as a expert in your Selected niche market.
Article marketing is not a quick hit traffic generator, This process takes time and your website traffic increases will be over time. There are some ways to jump start your efforts by automation but you need to learn the basics before using these tools. But I can guarantee this traffic will be quality targeted traffic. I have been using article marketing for about two years now and my sales have doubled.
I have identified below some key steps you can use to develop your own marketing plan.
#1 Identify your “niche” market. Do not waste your time starting to write articles until you have completed this step. The more specific you are when you identify what you want to write about the better success you will have.
#2 Create a keyword , keyword phrase list of at least 50 keyword phrases. These words need to be associated with the “niche” market you have chosen. {I do not recommend you start out targeting single keywords, select keyword phrases about your niche that are two and three words in length. Concentrate on using keyword phrases that are two and three words in length.} The reason I say this is because writing articles that concentrate using just single keywords are very hard to get listed on search engines. It is much easier to get listed with two and three keyword phrases. If you have a low advertising budget, like most of us, I would like to suggest an excellent free keyword phrase generator that is offered by Google adwords. This service is free and you do not need to deposit any money. Just enter a single keyword that is specific to your niche and the Adwords system will generate a keyword phrase list of two, three and more words. Concentrate on using the two and three word phrases for your article marketing efforts.
#3 Now you are ready to start writing articles! What I do in my writing is just start writing what comes to mind that is pertinent to the niche I have selected. If you have to do any research do it before you start writing. This is also an excellent way to help with your articles structure. I typically will focus on using three different phrase for each article. As a rule of thumb I try to write articles that concentrate on three keyword phrases. Each new article I write concentrates on 3 new keyword phrases or a variation of existing ones I have used. One thing about keywords or phrases is that you do not want to repeat the same targeted word or phrase more than once every 100 hundred words. Take for example, if I were writing a article about article marketing and targeting the phrase “ Article Automation” and the length of my article was say 700 words, I would need to make sure this key word phrase was not used more than once every 100 words and no more then 7 times total. There are ways to mix your phrases up to get the same ranking without duplicating your phrases; example instead of using “article automation” you could use “automate articles” and not be penalized by the search engines for excessive keywords. There are ways to write your article using key word phrases without compromising the quality of your article so always proof read your article at least several times before publishing.
#4 Create a list of article directories to submit your article too. All article directories are not created equal so I suggest you use the following simple steps list the sites you want to submit to in a priority by Google ranking sequence. To get a listing of directories just do a search using the key word “article directory” as your search term. The results will give you 1000’nds of sites to use in your list development. I Do suggest two very important article sites that are worth mentioning that you should put at the top of your list, and they are ezinearticles.com and Searchwarp.com. I use a free Google ranking tool that is simple to use to locate each sites ranking. Type in the following keyword phrase “website ranking tools for Google” at Google’s search box to find a free ranking tool suitable for you, or just e-mail me and I send the link I use. Concentrate your list on rankings of “6”,”5”,”4”,”3” . Article directories with these rankings will get you the most website traffic.
Now your ready to start article marketing! Good Luck In your efforts, Sincerely Mark Fleagle.
Mark Fleagle owner of the article-miracle.com is an expert author at Ezinearticles.com and a silver member at Searchwarp.com Learn how to increase your website traffic using article marketing the right way! Learn why the most successful website owners have migrated to Article Marketing Automation Details Here: http://www.oldfishinghole.com/article-marketing-strategy.html
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